EICAR at "The Beauty Experience" Expo with Cindy Pasqualin

Published on
08/07/2024
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The Beauty Experience, the very first makeup expo in France, brings together makeup enthusiasts and professionals for two days of sharing, talk shows, demos, workshops, and masterclasses from artists from all over the world. Cindy Pasqualin, head of the FX Makeup Artist program at EICAR Paris, was present, showcasing her full range of talents to the audience.

The inspiration behind the expo

It was Charlotte Georgin, founder of the Monochrome boutique, who conceived The Beauty Experience in 2021, noticing the lack of events dedicated to makeup addicts. Eager to highlight all the facets of the many makeup fields (beauty, editorial, cinema, special effects, etc.), she partnered with Cindy Pasqualin to put a spotlight on special effects at the expo.

A total success

For its first edition, the event was fully booked, attracting no less than 3,000 visitors over two days at the Espace Charenton. With 2,500 m² of shopping space, hosting more than 30 exhibiting brands, as well as over 16 international artists, 15 demonstrations, and 4 masterclasses, The Beauty Experience was a resounding success!

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A grand-scale demonstration by Cindy Pasqualin

"The Beauty Experience was truly a paradise for makeup lovers. There were beautiful moments of sharing throughout the weekend, and it was magical to see special effects shine at the expo!" – Cindy Pasqualin

Every day on the FX stage, visitors were able to attend an FX makeup and body painting demonstration by Cindy, thus discovering the techniques taught in the FX Makeup Artist curriculum offered at EICAR.

Crab makeup model

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Learn more about the FX Makeup Artist curriculum at EICAR.